Mobile Gaming In Japan: The City of Anal Torture
What do you get when you mix the launch of a spicy junk food with mobile savvy Japanese teens, QR Codes, and multi-level marketing?
The answser, of course, is a mobile game that pits two armies of darkness against each other on fields of battle like "Ouch, The City of Anal Torture".
Yes, this is for real. And apparently it was a huge success. Check out the video.
Anybody else think that the US needs to forget about the war in Iraq and focus on important stuff like how to motivate young kids to buy snack food by recruiting their peers via mobile phone to wage terror in "Sweet Suckers Execution Hall"?
In all seriousness, this level of mobile engagement blows my mind and should serve as a reminder that while the m class may be but a whisper on the wind in the US it is bigger news elsewhere.
(and coming soon to a vending machine near you...)
The answser, of course, is a mobile game that pits two armies of darkness against each other on fields of battle like "Ouch, The City of Anal Torture".
Yes, this is for real. And apparently it was a huge success. Check out the video.
Anybody else think that the US needs to forget about the war in Iraq and focus on important stuff like how to motivate young kids to buy snack food by recruiting their peers via mobile phone to wage terror in "Sweet Suckers Execution Hall"?
In all seriousness, this level of mobile engagement blows my mind and should serve as a reminder that while the m class may be but a whisper on the wind in the US it is bigger news elsewhere.
(and coming soon to a vending machine near you...)
posted by crgt at
2:36 PM
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